Rent the Radio in the Western Region of the Country.

Why advertise on the radio?

Take your message to the airwaves with radio campaigns designed to connect with thousands of people in Guadalajara. At Mercadata, we work with leading radio stations to ensure your brand is heard by your ideal customers. From creative radio spots to live mentions, we produce, schedule, and measure your ads with you.

Omnichannel strategies generate better results by targeting a specific audience at key moments. For example, if someone listens to the radio on their way home from work and your audience is targeted at office workers, you achieve an effective match. This maximizes the relevance of the message and leverages the listener's attention span, increasing the chances of engagement and conversion.

What does a radio campaign with Mercadata include?

A radio advertising campaign with marketing support is not optional; it's a necessity. Every business must implement a solid strategy and effective planning if it wants to make significant strides during critical periods like Hot Sale or Black Friday. This strategy, along with precise SEM targeting, becomes the touchpoint consumers expect, a point many campaigns fail to reach due to a lack of preparation. Furthermore, integrating platforms like Spotify is essential, although the focus should be on digital ecosystems. Ignoring traditional methods is a serious mistake; they have endured because they are effective, utilizing tools such as interviews, commercials, and brand reviews that demonstrate their undeniable value. It's time to act decisively and with focus.